To fully grasp the concept of the “Icelandic summer” it’s important to realize that it’s all about alluring pixies frolicking naked through fields of wild flowers under the midnight sun, listening to Sigur Rós.

Just kidding.

But it is true that the most unique selling proposition of the Icelandic summer is the midnight sun.

In case you haven’t heard of it, it’s the mostly 24-hours of daylight in the period from the end of May until the end of July. For our goth and vampire passengers this may be a total, um, nightmare, but for everyone else it’s rather welcome.

You see, summer in Iceland changes everything. For example, you can eat an ice cream in the middle of the night without feeling guilty. Also: drinking a beer in the park at all hours is completely socially acceptable, no matter what your mother-in-law says.

With the shackles of winter gone, you can forage for actual berries, or go to an actual beach. So, as you can see, Iceland in the summer is a whole world of fun, even with your clothes on.

And that strange feeling you get when you stagger out of the bar to be greeted by daylight? Why, that’s why Corey Hart invented wearing sunglasses at night.

Starting at noon tomorrow today: Book a flight into the Icelandic midnight sun for £75, €89 or DKK 679.

To Iceland from where?
To Reykjavík from Edinburgh, Cologne, London, Copenhagen and Berlin. And if you’re in Copenhagen you can also fly direct to Akureyri and Egilsstaðir.

How much?
From £75, €89, DKK679, one-way including taxes and fees.

Fly:
From London: 2 May to 30 August
From Berlin: 4 May to 30 August
From Cologne: 5 June to 30 August
From Edinburgh: 21 Jun to 30 August
From Copenhagen: 1 June to 30 August to Reykjavík, 1 July to 7 August to Akureyri and 13 to 27 August to Egilstaðir

Buy:
On sale for only 24 hours, until at 12 o’clock GMT on Wednesday 2 May. By the way, that’s 1pm in London and 14:00 CET.

The small print?
Limited seats available. First come, first served. And remember to bring sunscreen (just kidding). Sunglasses not included.

Book now!

What's all the fuss about?
A really, really special offer on flights to Iceland from London, Copenhagen, Berlin, Alicante and Warsaw. Really.

How much did you say?
Starting at DKK 679 from Copenhagen, €119 from Berlin, £79 from London, €149 from Warsaw and €159 from Alicante, one-way including taxes and fees.

Fly:
From 14 April to 10 June 2012.

Buy:
For 24 hours only, starting at noon on Friday and ending at noon on Saturday. (That's 1pm in the UK and 14:00 CET.)

The small print?
Limited seats available. First come, first served. And do remember to ask the neighbours to water your plants.

Book now?

What’s the big deal?

That’s a return flight to Reykjavík from how much?

• £186 departing from London,
• £170 from Edinburgh,
• €186 from Berlin, and
• DKK 1628 from Copenhagen
• including taxes and fees.

When to fly?
From 14 April to 31 August (except for Copenhagen which starts on 2 March, and Edinburgh which starts on 21 June).

When to buy?
Open for sale for 24 hours only, from noon (GMT) on Monday 21 February to noon on Tuesday 22 February.

The small print?
Prices include taxes and fees. Limited seats available. Kittens not included.

And if I don’t like kittens? Can I still get this offer?
Yes, the offer also applies to people who prefer puppies.

We know you’re a really busy person — much too busy to fly with Iceland Express to Reykjavík every weekend to listen to cool local bands.

So we’re just sending them to you instead.

With our friends at Iceland Music Export we’re making it easier for great Icelandic bands and musicians to fly away and introduce themselves in person to nice foreign people like you.

So far, Prins Póló has played Denmark, Úlfur Hansson was in Belgium, Lay Low was in the Netherlands, Snorri Helgason was in Poland and London and Retro Stefson (pictured here, looking tired of waiting for you) has been just all over the place.

Coming up soon, the Caterpillarmen playing all over Europe, Myrra Rós plugging her new album in Poland, and Pascal Pinon doing their thing in Japan in March.

So keep your eyes open and your ears peeled. (And if you can’t wait for them to come to you, you know what to do.)

Just thought you’d be interested in knowing that we just added two brand new Airbus 320 to our fleet, which now consists of, um, two brand-new* Airbus 320.

What does it all mean? Oh, just that everything’s new and improved — with more seats, more space, and that irresistible new-plane smell. But don’t worry, we still have the same lovely cabin crew.

So, hop on the Iceland Express Airbus, Gus. Don’t need to discuss much.

Make a new plan, Stan? Click here to book.

What?
Special limited time only offer on super-cheap flights to Iceland from London, Berlin and Copenhagen.

Prices from?
£69 from London
€79 from Berlin
DKK559 from Copenhagen

Including taxes and fees?
Yes, including taxes and fees.

Anything else included?
Yes! Get a free entrance to any Reykjavík swimming pool by showing your boarding card. It’s the perfect spot to lie on your back and search for the Northern Lights.

When to fly?
Fly until 31 December.

When to buy?
Book now, until noon (CET) on Thursday 24 November.

That’s it?
Well, you know. There are limited seats available, so book early. Free swimming pool entrance only valid until 21 December. And some rather reasonable restrictions apply. Oh, and Northern Lights not included.

Click here to book

You might think our bosses have a thing for cities that have rock bands named after them. After all, they just decided to add Boston and Chicago to our network from next summer. And, we already fly to Friedrichshafen, which is where the, um, Zeppelin was created.

Notice a pattern?

No?

Anyway, this summer we’ll be perfectly happy to fly you to Chicago once a week from London, Copenhagen and Reykjavík.

And to Boston four times a week from Aalborg, Berlin, Billund, Copenhagen, Edinburgh, Frankfurt Hahn, Gothenburg, London, Oslo, Paris, Stockholm, Warsaw — all via Reykjavík.

You can book it all now, on our lovely website, for quite a price that, well, rocks.

Oh, and if you know any other cities bearing the names of 70s rock bands, please email our CEO.

As we don’t tire of telling you on our hipster blog, a lot of things go on in Reykjavík. And on Reykjavík Museum Night in February it all comes together.

That’s why we’ve teamed up with our friends at Visit Reykjavík for a little competition.

On their site you can win a flight for two to Reykjavík from any of our destinations plus 2-3 nights in a hotel, a day tour of your choice, a trip to the spa, and lots of other little goodies.

Click here to answer 3 easy questions

What?
Fly to Reykjavík from Copenhagen, Berlin, London, New York and Warsaw.

How much?
A whole bunch of seats from only £69/€79/$99, including taxes and fees.

When to fly?
15 January to 31 March.

When to buy?
Right now, dears.

The small print?
Oh, just the usual. We have a limited number of seats at these prices, so hurry up.

Click here to book

Oops, we almost forgot. We’ll fly you to New York from London and Copenhagen as well, from £149/$239/DKK1290.